DCSIMG
The Secrets of Winning Sales Copy: A Guide to Writing Better Sales Copy for Specialist Sub-Contractors
Text thumbnail

The Secrets of Winning Sales Copy: A Guide to Writing Better Sales Copy for Specialist Sub-Contractors
by Noake, Geoff

Specialist sub-contractors in the UK construction and engineering industries do not enjoy the recognition, status and respect that they should!

Maybe they are just not very good at marketing themselves and their expertise.

Part of that marketing process involves selling and that is not something that comes naturally to most Specialist sub-contractors.

This book has been written specifically for Specialist sub-contractors. It is a guide to writing better sales copy, and will help you to overcome the obstacles you will encounter when trying to write sales copy. Writing good sales copy is a skill, but it is a skill that can readily be acquired and this manual will help you do just that.

text

Publication date: 11 Apr 2011

ISBN: URN:ISBN:9780956814128

OPAC reference: KOHA-OAI-BCP:7707

Reserve this item